Meeting/Event Information

    Business Development Basics for Seller Doers & Technical Professionals

    February 12, 2019
    3:00 PM to 7:00 PM
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    Lansing Brewing Company
    518 E Shiawassee St
    Lansing, MI 48912
    http://www.lansingbrewingcompany.com/
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    THE DETAILS

    In our ever-changing industry, technical professionals are often being asked to help grow existing accounts and attract new clients. This new paradigm has created additional ways to track and predict the future health of your firm.

    Just say no to “cold calling”. In partnership with ACEC of Michigan, we are excited to host Laurie Buckman, CPSM and Melissa Lutz, FSMPS, CPSM. This interactive workshop will provide the insight, skills, and practices that technical professionals can employ daily to grow existing accounts, attract new clients, and provide the predictive information that management requires.  

    Learn how to:

    • Develop your firm’s unique value proposition 

    • Define prospects and capture leads

    • Network with ease and effectiveness

    • Warm up a cold call

    • Employ open and closed-end questing to gain information on projects and client drivers

    • Track and evaluate information necessary to plan and evaluate business growth, such as revenue, pipeline development and a sales funnel.

    Workshop: 3-5pm
    Social: 5-7pm

    TICKETS

    Member: $45
    Non-Member: $25

     




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    Business Development Basics for Seller Doers & Technical Professionals

    February 12, 2019
    3:00 PM to 7:00 PM

    Lansing Brewing Company
    518 E Shiawassee St
    Lansing, MI 48912
    http://www.lansingbrewingcompany.com/

    Partnership with ACEC of Michigan

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