Meeting/Event Information

ACEC/SMPS Seller-Doer Workshop for Technical Professionals

February 11, 2020
7:30 AM - 12:00 PM

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The Old Town Marquee
319 Cesar E Chavez Ave
Lansing, MI 48906

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Agenda

7:30 a.m. - Registration & Networking 
8:00 a.m. - Workshop/Presentation
11:30 a.m. - Networking
12:00 p.m. - Conclusion

Event Description

In our ever-changing industry, technical professionals are often being asked to help grow existing accounts and attract new clients. Join SMPS and ACEC in this training event for technical professionals to navigate their seller-doer roles, led by National Speaker, Scott Butcher, FSMPS, CPSM, a highly experienced professional services marketer in the AEC industry.

Scott has more than 25 years of experience in the A/E/C industry. He is Principal of Aecumen, LLC, helping AEC firms improve their marketing and business development aecumen through training, consulting, and facilitation. A past director of SMPS HQ, Scott is also a past president of the SMPS Foundation. He has given more than 275 presentations to local, regional, and national events of SMPS, AIA, ACEC, AGC, CMAA, PSMJ, SDA, ASCE, IFMA, ROG, ABC, USGBC, Deltek, and others. A widely published author who has written 20 books and ebooks, Scott writes the Marketropolis blog on ENR.com and has written more than 200 articles and blogs for A/E/C media.

This workshop will teach you how to:
  • Develop your firm’s unique value proposition
  • Build relationships in your technical role
  • Define prospects and capture leads
  • Network with ease and effectiveness

 

 

 

 

Tickets

$55.00 SMPS Member

$90.00 Future SMPS Member / ACEC Member Registration (ACEC Member $35 discount coupon code )

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Lansing, MI 48906

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